Frequently Asked Questions
Working Together
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Reach out via the contact form or email. Initial consultations are complimentary — we'll talk through your project, your goals, and whether we're a good fit.
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Life happens. If you need to pause your project, we can put things on hold for up to 60 days. If you need to cancel after signing your contract, deposits are non-refundable as they reserve my time and capacity, but we can discuss options on a case-by-case basis.
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You'll be actively involved in content creation and decision-making, but I guide you through every step. Expect:
Essential: ~10-15 hours of your time (content creation, review meetings, feedback)
Signature: ~8-10 hours of your time (branding workshop, content creation, review meetings, feedback)
Bespoke: Custom based on scope
You're never left wondering what to do next—I provide clear instructions, deadlines, and support throughout
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My standard business hours are Monday through Thursday, 10am – 5pm PST. I respond to emails within 2 business days.
What if I have an urgent request? When schedule allows, same-day or next-day requests are available at the rush rate ($275/hr). Please flag your message as urgent so I can prioritize accordingly.
Do you work on weekends? Weekend and after-hours work is available at the rush rate ($275/hr) by prior arrangement.
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It depends on the project type.
For fixed fee projects, the agreed fee covers the deliverables defined in the proposal. Requests beyond the original scope — additional features, pages, functionality, or feedback rounds — are billed separately at $220/hr.
For hourly projects, there is no fixed scope. Additional work simply extends the hours at $220/hr.
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Every project includes a 30-day post-launch window during which I address issues that originate from my work at no additional charge — provided the site has not been modified after delivery.
After 30 days, all support is billed at the standard rate ($220/hr). This includes questions, troubleshooting, content updates, fixes, and additions — regardless of how small.
Can I make changes to my site myself? Yes — and you're encouraged to keep your content current. Just know that certain kinds of changes carry a risk of disrupting the design or causing technical issues.
Custom design works in harmony with the content it was designed for. Every design decision — layout, typography, spacing, color, and imagery — is made in response to the content it's meant to hold. When content changes significantly, the design can be affected.
Changes that carry higher risk include:
Longer copy that overflows or unbalances a layout
Swapped images with different dimensions, orientations, or visual style
Added or removed sections that affect page flow and balance
Inconsistent bolding, spacing, or formatting applied in the editor
New elements inserted into existing layouts
Additional navigation items
Content changes can also lead to technical issues such as broken page layouts, navigation menus not displaying correctly on mobile, slow page load from oversized images, misaligned forms or buttons, and scroll behavior breaking on mobile.
Issues caused by client-made changes are not covered under the 30-day window and are billed at $220/hr regardless of when they occur.
What if I need ongoing support? Ongoing support is available in two ways:
Retainer support gives you guaranteed access to my scheduled support windows and priority over non-retainer requests. Retainer support is sold as a 6-month contract, with a check-in at the end of each term. I maintain a maximum of 3 active retainer relationships. When capacity is full, new clients are added to a waitlist.
5-hour block: $1,100 ($220/hr)
10-hour block: $1,980 ($198/hr — 10% discount)
Hours are drawn down as work is completed. Up to half of unused hours roll over to the following month. Rolled-over hours expire at the end of that month. Monthly fees are charged on the first of the month.
Non-retainer support is available on a project basis after the 30-day window, subject to availability. Non-retainer requests are addressed after retainer client work. All non-retainer support is billed at $220/hr, or $275/hr for same-day or out-of-window requests.
Hourly Project Pricing & Billing
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My standard rate is $220/hr. Rush or after-hours work is $275/hr. Some projects are offered as fixed fees — your proposal will make clear which applies.
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Same-day or next-day requests, weekend work, and after-hours requests are all billed at the rush rate ($275/hr). Rush availability depends on my schedule — please flag your request as urgent so I can prioritize accordingly.
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The minimum billing unit is 30 minutes. Any task under 30 minutes is billed as half an hour ($110 at standard rate, $137.50 at rush rate).
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All time spent on active project work is billable. This includes design and build work, troubleshooting, calls, correspondence related to active projects, and diagnosing issues — regardless of whether a fix is ultimately needed. Diagnosing a problem is professional work and is billed accordingly.
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Initial consultations with prospective new clients are complimentary. That is the only category of meeting that is not billed.
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Fixed fee projects are invoiced upon completion. Hourly projects are invoiced at a daily interval. Payment is due upon receipt of invoice.